The Moissanite Company

Theme Redesign Using Online Store 2.0

We designed and built a new theme on the Online Store 2.0 framework to deliver:

• Best-practice UX/UI design to optimise the site for conversions and AOV.
• Utilised the new theme framework to unlock the latest Shopify capabilities
• Improved native collection filtering
• Faster page loads on mobile and desktop
• Better flexibility for TradeMutt to maintain the site content and front end appearance through sections

Increase AOV with a Custom Bundle Builder App

A mobile-first, consumer-focussed Bundle Builder was built to help support campaign promotions (such as a 'Father's Day Bundle') and improve AOV. We designed a custom flow to help lead customers intuitively through to the checkout. Using Scripts and Shopify Plus we made it easy and flexible for the client to manage future campaigns -such as % off of a variety of collections, flat-fee price for bundled products, and free gift promotions.

Grow B2B Sales With Custom Bulk Buy App

This bulk-buy module is aimed at helping B2B customers kit out their workforce in TradeMutt gear. With a desktop-first approach and focus on usability, businesses can quickly and easily place orders for large quantities of stock in different sizes. Shopify scripts automatically apply a tiered discount to selected items in the TradeMutt catalogue. The functionality reduces the manual handling of trade orders and increases AOV through an improved customer experience.