Overview
We reinvigorated their entire brand and online presence
We started by redesigning their logo and creating new brand guidelines. We followed this by undertaking professional photography and engaging a copywriter. This then all got implemented into their new bespoke Shopify website that we designed and developed.
Background
In great need of a brand refresh
Qld Honey Production was a blank canvas before they engaged Drive Digital. The first objective was to create a modern brand that would appeal to their target audience and would be well represented online. The second objective was to create a high functioning Shopify site to sell their collection of honey and beekeeping products.
Solution
Creating an online persona
We evaluated their current business structure and product range, identified their place in the retail market and created a new business objective. Now with an in depth understanding, we commenced the re-design of their entire branding scheme and implemented this physically and online. We ensured that their site was engaging and had a positive user experience.
